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Concrete Answers to Concrete Questions
The importance of corporate knowledge management becomes glaringly evident when a key staff member leaves the company. Along with the employee go years of knowledge and experience, and a huge chunk of corporate information – a realization that generally comes too late to rectify.
The time it would take to collect the knowledge gathered through decades of work experience and put it into a form suitable for a practical hand-over is simply not available in modern day business.
The current “solution“ is flawed.
In a world of transparently comparable offers, knowledge is increasingly becoming the predominant differentiator, imparting a crucially strategic nature to any and all efforts to make the distributed knowledge available company-wide.
Knowledge management tools are supposed to help to unite all relevant business information at one central point.
In addition, company policies and regulations attempt to counteract an employee’s lack of motivation to share her Knowledge.
That has been the procedure for decades, and for decades the results of this strategy have been feeble at best. Clearly the classical approach to dealing with corporate information is now considered obsolete.
The call for a paradigm shift
The point is no longer to simply accumulate as much knowledge as possible, and to constantly maintain and distribute it using systems created for this purpose. The effort and expense required to do so is greater than the resources of today’s increasingly efficient companies. On top of that, attempting to manually get a handle on all the information in this age of overwhelming data excess is a mind-crushingly futile Sisyphean Task.
The digital transformation that is currently taking place requires a paradigm shift which sees knowledge in a purely pragmatic way:
I need a concrete answer to a concrete question as quickly as possible, which means it is imperative that among other things the System:
- Can automatically separate relevant from irrelevant information: It is notoriously frustrating to click through endless hit lists showing negligible results to my query.
- Can automatically present the information in a way that corresponds to my needs based on my role in the company. A sales employee has a different perspective than a member of the management when it comes to corporate knowledge, even if both use the same sources of Information.
- Is low-maintenance, because the staff is occupied by matters more important than taking care of the knowledge management of some database.
Enterprise Search – an Enabler
Enterprise Search brings precisely those strengths which facilitate the paradigm shift for handling corporate knowledge, if not indeed making it possible at all.
The technology, which unites search engine know-how and big data analytics under one roof, delivers concrete answers to concrete questions right to the employee’s screen at the click of a mouse. But the benefits go beyond that:
- With its machine learning capabilities, enterprise search is low-maintenance and can take care of a lot of matters by itself, including automatic updates of the information from the data sources.
- Based on its own practical experience and the principles of semantics, the system can distinguish relevant from irrelevant information and guide the user to his or her goal faster.
- Enterprise search takes its cues from the different roles in the company: personalized search results help everyone in the company do their own job better than ever.
Enterprise search has all the capabilities to transform the corporate knowledge into a personal assistance system.