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Big Data
Is Big Data Still a Thing?
In a tech startup industry that loves its shiny new objects, the term “Big Data” is in the unenviable position of sounding increasingly “3 years ago”. While Hadoop was created in 2006, interest in the concept of “Big Data” reached fever…
Startup Aviso Is Using Big Data To Help Companies Meet Their Sales Goals
What’s the best way for salespeople to meet their goals? Go for the big deal that could blow the year’s results if it falls through – or wrap up a few little ones that seem less risky even if the dollars aren’t as high? For most businesses,…
Pinterest And Facebook Take Big Data To Another Level
Big data is a critical cornerstone of most social media businesses and Pinterest is no exception. The underlying algorithms that make Pinterest successful and fun — the ones that suggest new pins you might like based on things you’ve liked…
What Is the Value of Big Data to Your Business? [INFOGRAPHIC]
Most companies collect data in one form or another and to each company, data represents something different. The value of data to every organization lies in the volume of data collected, its complexity, variety and the speed with which the…
A critical review of Big Data innovations
Introduction
Matt Asay’s recent article in TechRepublic – Apache Spark is doomed makes for an interesting read. He says, “Spark is displacing MapReduce, raising the question as to what will supplant Spark.” He adds, “It took 10 years for…
Customer Loyalty can be a Companies Most Valuable Asset
The casino operator Caesars Entertainment Corp. is a pioneer in customer loyalty program management, 17 years ago they launched the Total Rewards loyalty program, as an smooth and unified program. Total Rewards is an end-2-end program that…
CIO/CMO Helsinki 2015: Benefits of Big Data Driven Marketing
Last week in Helsinki we attended this excellent event which brings together the CIO’s and CMO’s from the largest companies in Finland and regionally. There were great talks, and engaging tracks for deeper discussion. The overall agenda…
Visualize Profitable Big Data
In business, any action must have a material benefit on the financial bottom line. This is more than obvious and is normally the primary reason for any company to start using a Big Data solution to help drive their business. At Fonecta…
Big Data needs Big Relevance
Focus on the results you get after you analyze
It is easy for analysis teams to focus on the wrong things, they can think too much about technology, models or mathematical curiosity. Even the best intentioned teams can slip into a…
Big Data Dashboard – A Window on Your World
How would you feel about driving a car, or flying a plane without a dashboard? The reality is that you can look out the window, and see if everything is OK. You can listen to the engine, sounds fine! You can see what other vehicles are…
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